Magnetic lashes, in aisles Glamnetic doesn't rent.

Instant magnetic lashes and press-on nails, dispensed from a branded cabinet on a retail floor — and from the Pharmabox aboard the Wonder of the Seas.

Glamnetic, founded by Ann McFerran, sells instant magnetic lashes and press-on nails.

Two placements, no lease on either

A cabinet in the brand's own pink, wrapped end to end, sitting on a retail floor beside the shelves it competes with. And a shelf inside the Pharmabox on the Wonder of the Seas, alongside sunscreen and trading cards.

Neither one required a store, a hire or a build-out.